On this 10th International Tea Day, let’s delve deeper into the importance of tea in our lives. A seemingly regular cup of tea is much more than just a beverage. It is perhaps the only beverage that is beyond class and creed.
That perfect cup of steaming tea, kick-starts the day, keeps you going through the pressing afternoon, rejuvenates after a long tiring day and puts you to bed at night. Tea energizes and keeps you healthy. It brings family and friends closer, binds strangers and brew friendships over a cuppa! In India, a tea party is more than just a gathering. It is where ideas are formed and thoughts are exchanged. Not only the fancy tea rooms but even small Chai stalls are perfect places for socializing and unwinding after a long day.
With the rising popularity of green tea and other weight-loss/herbal teas, the beverage has gained more importance than ever. Tea producers are taking up new means and modes of production and marketing to take tea to far-off corners of the world. Some of the tea traders like Goodwyn are trying to bridge the gap between plantations and tea drinkers. With the gap closing in, more and more tea enthusiasts are taking interest in the life at the estates, which in turn is bringing the workers at the tea plantations to the forefront. Now people know where their tea comes from and how is it manufactured.
Tea has come a long way from being just its usual black and green self. Now tea has joined the bandwagon of fancy makeovers. Tea is now available in a range of interesting flavors. With the increase in popularity of flavored teas, more and more experiments are happening. Exciting new flavors like vanilla essence, acai mango and even pomegranate are making way into the world of tea. The goodness of natural tea blended with delicious flavors- what else can you ask for!
What next? That’s yet to be seen.
This International Tea Day, Goodwyn pledges to take tea to new heights of popularity by coming up with best of flavours and adding to the wholesome goodness of Tea.
More power to Tea!